MOISTURE GLOW PLUMPING LIP SERUM

The Makeup By Mario MoistureGlow™ Plumping Lip Serum is a popular and innovative hybrid lip product that has gained a lot of attention for its unique texture and finish.¹ It combines the hydrating and nourishing properties of a lip balm, the high-shine finish of a gloss, and the color of a lipstick, all in a convenient twist-up stick.²

Key Features and Benefits

• Melting, Serum-Like Texture: The product is formulated to feel like a solid serum.³ It has a unique, "bouncy" texture that instantly melts upon contact with the warmth of the lips, creating a comfortable, glossy veil of color.⁴ This is what gives it its name, as it feels more like a skincare serum than a traditional lipstick.

   

• Visibly Plumping Effect: The lip serum contains a blend of ingredients that provide a visible plumping effect, often accompanied by a subtle cooling or tingling sensation.⁵ It's designed to give the lips a fuller, more pillowy, and defined look without the intense stinging of older plumping glosses.⁶

   

• Hydrating and Nourishing Formula: The formula is a key component of the product's success.⁷ It is infused with a blend of nourishing, vegan oils and ingredients like Shea Butter, Avocado Oil, Refined Kiwi Oil, and Argan Oil to condition, hydrate, and protect the lips.⁸

   

• Dewy, Shiny Finish: The product leaves a beautiful, glass-like shine that gives the lips a juicy, healthy appearance.⁹ It's a high-shine finish that isn't sticky or heavy.¹⁰

   

• Sheer to Buildable Color: The lip serum provides a sheer wash of color that can be layered for more intensity. It comes in a range of shades, from wearable nudes and pinks to richer berries and corals, all with a luminous, "glow" finish.¹¹

   

Important Note on Packaging

A common point of feedback from users is that the product is so soft and melts so easily that it is not retractable.¹² It is a propel stick, meaning you must only twist up a small amount of product for each use, as you cannot twist it back down.¹³ This is an essential detail to know to avoid wasting the product.

In summary, the Makeup By Mario MoistureGlow™ Plumping Lip Serum is a luxurious and high-performing product that successfully merges the worlds of skincare and makeup. It's an excellent choice for anyone who wants a comfortable, hydrating lip color with a beautiful, glossy shine and a subtle plumping effect.